If you have a blog or a website, chances are you’ve spent days pouring over statistics about the people who are visiting your website. What country are they from? Which search engine sent them? How long did they stay? While it is important to discover patterns and trend in these numbers, it is probably more critical to figure out why some people stay on your site and buy something, while other people simply window shop and leave without making a purchase. So how can you turn these shoppers into buyers? There is no magic formula, but here are a few practical web design tips that might help:

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